PLAYHEADS

About us

PLAYHEADS helps brands in the North American market get seen, get chosen, and get bought. We started in Vancouver in 2012 and have spent 14 years in the North American market, serving 300+ clients across 20+ industries and generating over $100M in revenue for them. We deliver SEO, GEO, paid ads, web development, content and AI automation inside a single team — one team accountable for the outcome, rather than selling the same playbook to everyone.

We are one of the earliest bilingual marketing teams in North America to deliver GEO (Generative Engine Optimization) as a formal service: getting ChatGPT, Perplexity and Google AI Overviews to cite and recommend your brand when they answer questions in your category.

Key facts

Services

• GEO / AI Search Optimization — Get your brand cited and recommended by ChatGPT, Perplexity and Google AI Overviews when people ask questions in your category.
• Google SEO (Organic + Local) — Organic rankings and local SEO working together to bring in qualified leads.
• Google / Meta Ads Management — Paid campaigns built around inquiries and sales, not vanity metrics.
• Web Design & Development — Conversion-focused marketing sites, landing pages and e-commerce builds.
• Social Media Marketing — Content and growth across North American and Chinese platforms.
• AI UGC Content Production — Spokesperson, short-form video and image assets produced at scale.
• Brand Reputation Marketing — Review systems and third-party trust signals.
• AI Sales Automation — Systems that capture and follow up on leads automatically.

Who we work with

Real estate, legal, accounting, home renovation, restaurants, aesthetics & med-spa, education, immigration and automotive — plus cross-border e-commerce and B2B. The return is clearest in high-trust, high-ticket categories where customers ask an AI assistant before they buy.

Areas served

Metro Vancouver: Vancouver, Richmond, Burnaby, Surrey, Coquitlam, North Vancouver, West Vancouver; Toronto; and across Canada, the United States and Australia. We build the brand entity and content separately for English and Chinese audiences.

How we work

• SEO + GEO together — SEO holds the organic-ranking base; GEO captures the new demand moving to AI search. Both lines share one foundation.
• A four-step method — Discover (diagnose before prescribing) · Plan (a mix built around your business) · Execute (multi-channel, delivered as one) · Optimize (weekly tuning, plain-language monthly reports).
• AI citation monitoring — we maintain the key questions in your category and regularly test, across AI engines, whether your brand is cited, where it ranks, and whether the description is accurate.
• Verifiable — plain-language monthly reporting. Every step is visible; nothing is left to hand-waving.

Why PLAYHEADS

• 14 years in North America, 300+ clients, 70% annual retention — clients stay month after month because they can see the results.
• A bilingual, local team serving Canada, the USA and Australia.
• An honest baseline: we don't promise "AI will always recommend you" or "#1 rankings." We use a systematic method plus verifiable citation monitoring.
• Proven case: after we ran GEO for Irohas Photo (Australia), the brand was verifiably listed among the recommendations when ChatGPT answered "best film lab Australia"-type questions.

Contact

Website: www.playheads.ca/en
Free AI-visibility diagnostic / consult: playheads.ca/en/contact
Email: [email protected]